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What's New in 2026
This year isn't just more of the same. Caitlin and Leah have been busy between their Laughter Loop tour (which wrapped in June) and their weekly podcast episodes. The biggest merch moment this week is the "10 Years" capsule, a limited edition collection marking their friendship anniversary. It includes a throwback design from their first-ever YouTube set, which they filmed in Leah's basement.
But the capsule isn't the only thing new. Their core line got a refresh too. The classic logo tee now comes in a heavier cotton that doesn't shrink after every wash. And there's a new Besties for Life Hoodie ($65) that's become the fastest-selling item in the store. It's made from cotton-poly fleece with a retro puff-print of them from their 2016 high school graduation. If you've seen the photo, you know exactly why it's so popular.
Another standout is the Off the Cuff Mug ($22) - a ceramic mug with one of their most-quoted lines from the podcast: "Because I'm not wrong, I'm just ahead of you." It's the kind of thing that makes you smile every morning.
Choosing the Right Pieces
With so many options, it helps to think about what you'll actually wear and use. The hoodies are an easy pick because they're thick enough to work as a jacket in fall. The tees are more versatile if you're in a warmer climate or you prefer layering. And if you're a podcast nut, the mug or the new enamel pins from the Off the Cuff line are great conversation starters.
For the summer, the Summer 2026 Tour shirt (from the Laughter Loop tour) is still available in a few sizes. It lists all the tour dates on the back, which makes it a nice memory piece if you caught a show. The fabric is a tri-blend that's soft and wears well.
Materials and Quality
One thing that's changed since their early days: the quality. I've bought merch from plenty of creators that feels like it'll fall apart after two washes. Caitlin and Leah clearly put thought into sourcing. The hoodies use a 50/50 cotton-poly blend that holds its shape but doesn't feel stiff. The prints are done with a technique that doesn't crack after a few wears. It's not the cheapest stuff out there, but it's built to last.
Collector's Corner
If you're into limited releases, the "10 Years" capsule is your window. It's marked as "one-time run," so once it's gone, it's gone. That's a different approach from their main line, which is restocked regularly. A few pieces from last year's Off the Cuff anniversary are already reselling for double on sites like eBay. So if something catches your eye, don't wait around.